Must Haves
Ability to run outreach campaigns end to end with bloggers, YouTube creators and others for pitching a developer platform. KPI is mentions, coverage, links (d0 follow) generated.
Proven experience in SEO off-page and outreach campaigns. Samples to be shared in the portfolio.
Our product is targeted at software developers, the candidate must be comfortable working in a software developer domain.
Responsible for
Researching, identifying and building relationships with developer bloggers, vloggers, and other relevant online tech influencers in order to promote a SaaS technology software product
Crafting and sending personalized pitches, collaborate to secure backlinks, track and analyze an impact of these efforts on the product's search engine rankings and visibility
Using SEO knowledge, best practices, and trends to tailor outreach efforts to the target audience
Work closely with the product's marketing and development teams to align their efforts with overall business goals
Maintaining ongoing communication to ensure that backlinks are obtained and retained
Monitoring and measuring the success of the outreach efforts
Improve outreach strategies and tactics to increase effectiveness of link building efforts
Work with the SEO team to identify opportunities for on-page optimization to improve the visibility of the product on search engines
Track & report progress of backlinks outreach efforts
Requirements
Proven experience in outreach and link building for SaaS technology software products
Strong understanding of SEO best practices and off-page optimization techniques
Excellent communication and relationship-building skills
Strong attention to detail and ability to work independently & manage Dev outreach activities
Experience with SEO and outreach tools such as Ahrefs, SEMrush, Buzzstream, Pitchbox, SerpZilla, Mailshake, or any other tool
Experience with Google Analytics, Search Console and other analytics tools to track and measure success of outreach efforts
Familiarity with the technology industry and developer communities
Master’s degree in Marketing, Communications, or related field
Work Samples
List of past outreach campaigns, including the target websites and the number of backlinks obtained
Examples of successful email templates and scripts used for outreach
Case studies or metrics demonstrating the impact of the outreach on organic search rankings and website traffic
Portfolio of past content collaborations with developer bloggers and vloggers
Reports on the performance of the outreach campaigns and how they were optimized over time
List of relationships with developer bloggers and vloggers that the candidate has built over time
Send in your resume to careers@openweaver.com